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Continuum

on South Beach

100 South Point Drive

Miami Beach, FL

THE STORY:

Turned the last and largest parcel of oceanfront property in the "South of Fifth" neighborhood of Miami Beach into a 12acre, 2-tower luxury resort-style beachfront condominium.

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317 RESIDENCES

213 RESIDENCES

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44 STORIES

40 STORIES

BUILT 2002

BUILT 2008

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KEY DETAILS

Total Cost: $440 Million

Total Gross Sq Ft: 1,400,000

USES:

  • South Tower (Phase 1)​

    • 317 Condominiums (including 14 Townhouses)

    • 14 Cabanas

  • North Tower (Phase 2)​

    • 213 Condominiums (including 7 Townhouses and 7 lofts)

    • 14 Cabanas

    • 12,000 sq. ft of retail

    • 12,000 sq. ft of restaurants​​

 

AMENITIES:​

  • Gated property with a private beach club, on 1000 linear feet of beach frontage

  • Sprawling views of the Atlantic Ocean, coastline, Fisher Island and the Port of Miami

  • 2 heated lagoon pools, 20,000 sq. ft. full-service spa and fitness center, 3 clay tennis courts and pro shop

  • Residences-only restaurant

  • Full-time concierge, 24-hr security ​and guard gate, 24-hr valet parking

PROJECT CHALLENGES

  • At the time of the acquisition, the City of Miami enacted a law limiting property heights in South Beach to 100 feet or 10 stories. This law would have reduced the scope of the proposed development rendering it economically unfeasible.

  • Although the site encompassed the southernmost acreage on the beach, the “South of Fifth” neighborhood was not considered a prime residential location.

  • Strict environmental laws governing endangered species, beach erosion and aquatic life posed design and construction challenges for the proposed development.

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OUR SOLUTION

  • Used the government re-zoning process to gain approval to develop 1.4 million square feet.

  • Worked with government/conservation officials to ensure protected wildlife, habitat and aquatic life were not disturbed during the development process. 

  • Property master plan was designed to create the only gated oceanfront community on South Beach. The exclusivity and design concept achieved the highest sales per square foot in South Beach.

  • Utilized a phased development approach, which allocated costs for the overall property amenities (spa/fitness center/tennis courts/beach pavilion) into Phase 1. This increased the marketability of Phase 1 and Phase 2. More importantly, it decreased the costs associated with Phase 2, reducing the exposure and significantly increasing the profitability.

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